ADA is shorthand for the Americans with Disabilities Act. This federal legislation protects the rights of employees with disabilities. In the workplace, ADA requires both public and private-sector employers to make reasonable accommodations for employees with disabilities. Online, ADA applies to websites too. They must be accessible, and they must communicate effectively to people […]
How Much Does a Website Cost? A Complete Pricing Guide
Most people when faced with the prospect of building a website for their businesses must deal with the issue of cost at some point in the process. However, the variables involved in building a website make it nearly impossible to answer the question of cost easily. Websites are more than just a collection of pages. […]
Web Design vs Web Development: What is the Difference?
Knowing the difference between web design vs web development is important if you need a new website or are thinking about a redesign. You also might have heard that you need good web design or web development to have a good, user-friendly, website. It’s true, but many people don’t know what web design or web […]
What Is Inbound Marketing & Why You Should Use It
No one likes to watch their favorite TV shows and have commercials pop upright in the middle, or finding their inbox full of sales emails from companies they never heard of or subscribed to. These are mass marketing techniques, and they’re not effective anymore. Today, customers decide who to buy from, which products interest them, and whether […]
What Is Cornerstone Content and How You Should Use It
Whether you are new to blogging and content marketing or a seasoned pro… chances are you’ve wondered what is cornerstone content all about anyway? Used correctly, cornerstone content can make your site more focused, more SEO friendly, more user friendly, all of which will lead to better SERPs rankings, leads, and sales. Not used, or […]