Category: Websites & Funnels

How to Craft Engaging Websites Using the Principles of Visual Hierarchy using the principles of visual hierarchy

How to Craft Engaging Websites Using the Principles of Visual Hierarchy

Ever find yourself quickly scanning a restaurant’s menu, drawn to bold names and eye-catching pictures? That’s a lot like how we surf the web and consume our digital content. For local home service businesses, this skimming habit highlights the need to grab potential customers’ attention fast and make things simple to understand immediately. By leveraging […]

The 4 Pillars of Online Reviews: How to Get More Leads and Customers pillars of online reviews

The 4 Pillars of Online Reviews: How to Get More Leads and Customers

In today’s highly competitive marketing landscape, it can be hard to stay ahead of the curve and get customers. What if we told you there’s a way to get up to 10 times more leads and customers without changing up your process too much? Enter the 4 pillars of online reviews, a powerful tool that […]

How to Use a Lead Generation Funnel to Get More Local Leads? lead generation funnel

How to Use a Lead Generation Funnel to Get More Local Leads?

The lead generation funnel is one of the most powerful tools a small business owner can use to get more leads. It’s simple, efficient, and easy to customize for your business. But how does it work? A lead generation funnel works by capturing the contact information of potential customers who are interested in what you have […]

How Content Marketing Drives Sales For Your Business how content marketing drives sales

How Content Marketing Drives Sales For Your Business

The days of flashy advertising easily swaying consumers are long gone. Today’s customers are savvy enough to spot an advertisement from a mile away and are generally uninterested in any sort of sales talk. That’s why it’s so important for businesses to invest in content that can generate value for customers even before they decide […]

What Are Negative Keywords In Google Ads and How to Use Them? what are negative keywords

What Are Negative Keywords In Google Ads and How to Use Them?

Like most people, you probably think of keywords as the words and phrases you want potential customers to use when searching for your products or services. And while that’s true, there’s another type of keyword that can be just as important to your Google Ads campaigns: negative keywords. Adding negative keywords to your campaign ensures people […]

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