Social media has become a melting pot uniting consumers across all demographics — location, age, gender, etc. Sites like Facebook, Instagram, Youtube, and Twitter provide businesses of all sizes free access to a massive pool of audiences. However, instead of thinking of how to increase social media engagement, some entrepreneurs don’t give these platforms the […]
Most businesses have more than one product, service, or level (plan) of service they offer… but, many of those same businesses do not have a clear path of those products mapped out. The result is often a lack of team clarity, not knowing when or how to offer one product over another, not being able […]
Every business uses marketing strategies to gain visibility and sell, but the differences between content marketing vs traditional marketing are rarely discussed. Most marketing departments conflate the two, which isn’t always the best practice. Content marketing is very different from traditional marketing methods, such as pop-ups and paid online advertising. When considering which marketing strategy is […]
Whenever you consider a buyer’s profile along with insights into their purchase behavior, you gain some clear perspective on how to earn their business. It’s the best way to kick off your content strategy, but part of your success is how you craft buyer personas. This shows a higher understanding of your target audience, allowing you […]
Once upon a time, marketing and advertising professionals spent big bucks creating eye-catching magazine ads and memorable TV commercials. Sometimes, these advertising efforts worked. Sometimes, they didn’t, and most of the time, they were really, really expensive. Marketers these days are a lot smarter and a lot less poor, because their marketing dollars go further. […]
Your Partner in Growth, One Click at a Time
At Search Click Grow, we guide local businesses to thrive in the digital space. With proven strategies in branding, marketing, and advertising, we simplify the path to success—turning clicks into loyal customers and growth into a reality. Let’s build a stronger, more profitable business together.
