Reading Time: 16 minutes Data Driven Marketing strategies are powerful and should be the fundamental driver for all your marketing shift decisions. But just what does Data Driven mean? And how can you leverage those strategies to engage your ideal customer? Well buckle up, cause we’re about to go on a Data Driven drive.
Reading Time: 10 minutes If you’re considering using online advertising to help you drive new leads and sales for your business, it’s critical that you know how to calculate your return on your investment for ads. Not understanding ROAS calculation can very quickly cripple an otherwise successful ad campaign.
Reading Time: 8 minutes What is Color Psychology? I’m really excited to cover this topic because it’s one of my favorites: COLOR. Most people have a preference, if not an absolute favorite. Everyone can associate a color to something meaningful in their lives. Some kids go through phases where they refuse to eat certain […]