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9 Pro Tips for your Social Media Optimization Strategy
In 2020, almost all brands have switched to talking to their customers directly online. If you haven’t done so already, it’s time to update your social media optimization strategy. How strong is your relationship with your followers and fans? Are you getting thousands of likes and views on every post? If not, your social media […]
What Is Cornerstone Content and How You Should Use It
Whether you are new to blogging and content marketing or a seasoned pro… chances are you’ve wondered what is cornerstone content all about anyway? Used correctly, cornerstone content can make your site more focused, more SEO friendly, more user friendly, all of which will lead to better SERPs rankings, leads, and sales. Not used, or […]
How to Write a Blog Post Fast in 4 Simple Steps [4 P’s Method]
So you made the decision to start blogging, but where do you start? How do you know what to do? My goal in this blog is to help you understand how to write a blog post fast in just four simple steps. Yes… just 4! It’s pretty easy to feel overwhelmed with all the information […]
How to Structure a Blog Post: A Step-by-Step Guide
You’ve just written the world’s best blog post… but now what? Do you know how to structure a blog post? Data shows that the top-ranking posts have great formatting and structure that works for both people AND for Google. Not formatting your blog correctly is a near guarantee that your post will flop and never […]
How to Find the Best Blog Topics to Write About in 6 Steps
You might have seen case studies and heard success stories about how blogs can significantly improve your business and help to increase your target audience. While it’s true that blogging can skyrocket rankings, and increase customer awareness and trust– it’s only the case when done correctly and optimally. One of the biggest challenges that separate […]
What Is Data Driven Marketing? 4 Key Strategies for Customer Engagement
Let me preface here with the fact that I SWEAR this blog is going to cover what data-driven marketing is and why it’s so powerful. However, it’s critical I first start out by going on a short tangent about human behavior and psychology– since we’re also going to be talking about effectively engaging your ideal […]
What Is Color Psychology & 3 Tips for Website Design and Branding
Color psychology plays a big role in web design and branding. It’s a powerful tool that can have a significant impact on how your audience perceives your business. The colors you choose for your website and brand can evoke different emotions, convey messages, and even influence purchasing decisions. So, it’s important to choose your branding […]
ROAS Calculation: The Ultimate Guide to Return On Ad Spend
If you’re considering using online advertising to help you drive new leads and sales for your business, it’s critical that you know how to calculate your return on your investment for ads. Not understanding ROAS calculation can very quickly cripple an otherwise successful ad campaign. Our ROAS Calculator is available right here if you’d like to […]
