fbpx

Why Do People Buy: Understanding the Buyer’s Motivation

Why Do People Buy: Understanding the Buyer’s Motivation why do people buy

Reading Time: 7 minutes Why do people buy? It’s the question every marketer tries to answer before creating an e-commerce strategy. When customers visit your store looking for something, what’s the magic factor that pushes them to ‘add to cart’? There are actually many reasons why a customer wants to spend money, the question […]

Why Use Marketing Automation In your Business

Why Use Marketing Automation In your Business why use marketing automation

Reading Time: 7 minutes Why Use Marketing Automation In your Business What if you could set up your marketing to work by itself? All you have to do is sit back and wait for sales and leads to come through the door. With just a little work, you can actually set up marketing automation […]

Long-Tail vs Short-Tail Keywords: What Is the Difference?

Long-Tail vs Short-Tail Keywords: What Is the Difference? long-tail vs short-tail keywords

Reading Time: 9 minutes Many businesses are not conversant with SEO, and it is understandable because SEO is not a simple thing, after all. However, most of them are still aware of the benefits of using the right keywords for their business website. Keywords are a significant part of SEO campaigns. They are the […]

Why Online Reviews Matter & 6 Ways to Getting More Reviews

Why Online Reviews Matter & 6 Ways to Getting More Reviews why online reviews matter

Reading Time: 8 minutes Getting reviews for your business on sites, like, Google, Yelp or Amazon, is critical to your business’s success online. Most people start looking for products and services by doing web searches before they make a decision about buying a product or service. The people searching the web use these reviews […]

How to Use Affiliate Marketing to Make Money With Your Blog

How to Use Affiliate Marketing to Make Money With Your Blog how to use affiliate marketing

Reading Time: 9 minutes Wouldn’t a little side income be nice right now? Today’s online entrepreneurs are doing just that, running their own websites, blogs, and e-commerce stores, and some make millions of dollars per year. One effective way to start your online money-making machine is to join an affiliate marketing network. If you want […]

Why Are Press Releases Important & How to Use Them

Why Are Press Releases Important & How to Use Them why are press releases important

Reading Time: 8 minutes Have you heard or noticed that many businesses are using press releases to grow? Are you wondering why are press releases important? Is this is a strategy that you can use to your benefit? With so much information available on the web, you need to find as many ways as […]

How Much Does a Website Cost? A Complete Pricing Guide

How Much Does a Website Cost? A Complete Pricing Guide how much does a website cost

Reading Time: 9 minutes Most people when faced with the prospect of building a website for their businesses must deal with the issue of cost at some point in the process. However, the variables involved in building a website make it nearly impossible to answer the question of cost easily. Websites are more than […]

What is Cornerstone Content: What It Is and How to Use it

What is Cornerstone Content: What It Is and How to Use it what is cornerstone content

Reading Time: 11 minutes Whether you are new to blogging and content marketing or a seasoned pro… chances are you’ve wondered what is cornerstone content all about anyways? Used correctly, cornerstone content can make your site more focused, more SEO friendly, more user friendly, all of which will lead to better SERPs rankings, leads, […]

How to Write a Blog Post Fast in 4 Simple Steps [4 P’s Method]

How to Write a Blog Post Fast in 4 Simple Steps [4 P’s Method] how to write a blog post fast

Reading Time: 17 minutes So you made the decision to start blogging, but where do you start? How do you know what to do? My goal in this blog is to help you understand how to write a blog post fast in just four simple steps. Yes… just 4! It’s pretty easy to feel […]

What is Data Driven Marketing? Strategies for Customer Engagement

What is Data Driven Marketing? Strategies for Customer Engagement

Reading Time: 16 minutes Data Driven Marketing strategies are powerful and should be the fundamental driver for all your marketing shift decisions. But just what does Data Driven mean? And how can you leverage those strategies to engage your ideal customer? Well buckle up, cause we’re about to go on a Data Driven drive.